Sunday, June 28, 2009

Meeting with karla Burke

Today we had a meeting with Karla at DDB, learnt alot and got heaps of tips from her.
She basically told us that we should consider telling Danielle that her charity name isnt apropriate in relation to where she wants to go with her charity (from what Danielle has told us anyway) we agreed 100%. And because theres a possibility of changing charity names we are unable to get started on the most important thing which is the Logo (charity's visual identity).\

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Notes from today:

things to do/ have:
*write a working schedule/calender
*book/ clearfile for research/scamps/drawings

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Name Change??
*gots to tell danielle about changing her charity name
-ask her what direction she wants to take her charity to
-give her sum ideas about new names (base on what shes doing with her charity now)
-give her points on why she HAS to change her name
-ask if there will be any problems about changing the name e.g not geting fundings and stuff
-research the look and feel for the logo (stuff to influence us)
-ask about taking photos arange date and time for that or do it then and there i will bring my camera and try take as much fotos as possible

(all that has to be presented and inform to her on WEDNESDAY 1st JULY)
by the end of it we have to decide on a final name.
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*from there we work on drawings for the logo (developement) 
-thumbnails for typefaces + colour + graphic. i supose she likes being eco so its probably good to do sumthing organic and raw like Karla said.. or yea just find sumthing that looks organic etc but we shud try to handraw
-stationery set (thumbnail drawings)
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*present logo and stationery set by 8th july
(not final work all in drawing incase she wants to change sumthing)
on presentation ask about website what she wants in it (exactly)
-give some ideas and research (look and feel and what could be in it,. look thr other charity websites and print out to show her)
-draw our idea for the website map
-get her opinion on the map and get aditional info
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MONDAY 20th JULY
*present website idea in drawing
-look/feel/colour/body text typeface/heading typeface etc..
-present website map
-get confirmation.
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Things to consider:
*she wants us to somehow get her charity up online and people should be able to search for it on google
*Stock for stationery set and how much she wants to print (thats not that important until we finish the stationery set..i guess she will be able to arange that herself.
*Manual for website so she can run it. we have to make it efficient and simple.

Meeting with Island Child

Hey Devon here...

So last Wednesday we met up with Danielle from Island Child Charitable Trust so we could have a chat and figure out exactly what we want from each other.

Very quickly I found that Danielle was an amazing person and what she has done for people over the years really moved me. I was just astounded with the work she has done and it made me extremely eager to start working with her!

We gathered HEAPS of information from her about the organization and what its all about. We hit her with the hard questions and this was the result... :D

1. How did it all start? Who started up the organization and why?
Island Child started in 2003 when Danielle watched a documentary about Dr Derek Allan on TV and was inspired to help out. Dr Derek Allen is a doctor based in Indonesia who has chosen to work in the third world to help poor people in Vanuatu, Pakistan, Eastern Europe, Africa, and Indonesia. She was interested in what he did so she decided to help out by raising funds for medical aid. She managed to buy an old op-shop that after a while also became emergency housing. The trust has since progressed to become a homeless shelter for youth and homeless people in need.

2. How long has it been operating for?
Island Child Charitable Trust has been operating since 2003.

3. Who runs it now? How many staff? (Full-time/ part-time/ paid/ volunteer)
Danielle is the manager and working alongside her is her mother and five volunteers. Both staff and volunteers provide over 15000 hours of community work per annum. There are also trusties like the Auckland mission (who pass on homeless people to Danielle), Chevalier Equestrian Supplies, Mount Wellington Charitable Trust and Auckland City Council.

4. What is the core purpose of the community organization – who does it help and who are the main ‘audiences’?
The Trust is a charitable, non-profit organization established in 2005 and provides support and assistance to people marginalized or struggling and in need of support in East and South Auckland. The organization aims to reduce disparities and to strengthen families with a focus on high risk populations (Maori, Pacific, high deprivation areas). The trust’s core purpose is to provide services such as health programs, youth programs for at risk youth, emergency housing, and social, counseling and advocacy.

5. What is the core message? I.e. Can you work together to sum up the organization’s mission/vision/goals etc into 5-10 words?
The trust's Vision is:"To work in partnership with our communities and to strengthen families in need."

6. What is the current marketing strategy?
Get connected with the youth of Auckland, create an easily maintainable website, and use services such as social networking sites to help get their message across to the public.

7. What is one specific area they think they would like to work on/improve?
Awareness in general, youth participation, volunteer recruitment and information dissemination.

8. What is the capacity of the community group? Would they have the resources (both staffand time wise) to monitor and/or update a web based project?As long as the website was very low maintenance then they would be able to keep it up to date.

9. What do they hope to get out of the Challenge this year?
Make new friends, connect with YMedia people, improve IT knowledge.

10.Things they would like us to help with:
Create website, link website to google, design a stationery set (business card, letterhead, logo) and introduce the organization to social networking.
The look and feel: Feel good, power colours, ocean, pacific, maori.

So yeah...
Now we have plenty of information to work with and cant wait to get started!!!

Tommorow we are having lunch with our industry mentor, Karla Burke from DDB.
Should be exciting! cant wait to meet her...

Anyways its quarter to 12 and I have work in the morning!
Cya!!!

Tuesday, June 16, 2009

First Post!!!

Let us tell you a bit about ourselves... our names are Nattaya and Devon hence NDDesigns.

Nattaya
Lives in Avondale
AUT
5"6???
Wants to go to the snow!!!
loves dogs..basically any animal
sunsets on the beach
photography
driving range
restaurant city
road rage
watercolour
snowboard
Red
Thai Food
jjk too much
GREEN
lmao
Husky
Guitar
Art History
Boroque Patterns
Chocolate
Purple
Brown
70's
west coast
wants a new printer
kind of Buddhist
maggie and rocky
impatient
trees in autumn
not feeling creative atm...

Devon
Live in Howick
17
HAS a new printer
PURPLE
guitar hero
driving range
butter chicken
incense
camping
trees in autumn
boroque patterns
MUSIC
piano
sweeny todd
umbrella academy
sushi
indian ink
fluroescent tourist cups
skateboard

to be continued...

We are students at AUT doing the Diploma in Graphic Communications
Devon had heard of the yMedia Challenge through her mate Kate who was sooooo KEEEN!! but pulled out last minute so she sat there wondering what to do then Nattaya said hey what up! and Devon goes I wanna go to this yMedia challenge thing and explained to Nat the whole dealio, and Nattaya said wow! im keen as a bean! lets do it!.
We were thrilled about the amount of alchohol and food that was supplied on the opening night and said to ourselves "oohhhh yyyeaaahhh" (jjks)
oh yeah... we orginally had two guys in our team who are doing 3rd year graphic design at AUT we were really stoked to have them in our team but unfortunately Brooke was a bit to much of a party animal and Tyrone was to committed to his uni work. We were dissapointed about that but that is all in the past and all is forgiven. (not) (jjks)

We will be back but right now the driving range is calling our names... :D